NOA, a solo artist who handles Japanese, English, and Korean, makes her Billboard Live debut. She gained experience as the first Japanese trainee at a major Korean agency and has been pursuing full-fledged music activities in Japan since 2020. While composing, writing lyrics, and choreographing dance, she has actively collaborated with both domestic and international artists such as tofubeats, Ayumu Imazu, and the American pop duo Joan. In 2023, she released her debut album NO.A, and in May of the same year held her first solo concert at EX Theater; she then toured Asia—Hong Kong, Taipei, Bangkok, and Seoul—and her two-night performances at Ariake Arena were also successful. In 2024, she released her second album, Primary Colors, continuing to put out new works at a steady pace. Look forward to NOA’s Billboard Live–exclusive club performances, where she broadens her expressive field beyond genres.